I Am Legend didn’t seem like much until that first shot of a deserted Times Square. Loved the movie. Hated the trailer. Hancock looks to be following that same path. When the trailer is shown in theaters people tend to just look at in bored silence. You can hear the popcorn crunching five rows away. I will say this - comments on movie blogs are very enthusiastic. Lots of “can’t wait,” “sweeeeet,” and “kool”-aids. With a July 2, prime-time summer blockbuster position, it’s likely Will Smith will pull off another box office smash.

The first Hancock cast interviews are starting to leak out.

Will Smith talks about his regular guy, shorts and flip-flops, alcoholic superhero.

“Somebody made a good point that there hasn’t been a new superhero in 40 years. Spiderman and Iron Man and Batman, those were our father’s superheros. So it’s very difficult to create a new superhero. Part of the reason why Hancock will be successful is because of that little click of that.. father superhero relationship.”
Source: Whudat